Mikhail Doronin's blog

Price per sqft

Price per sqft — midoronin.com

Price per sqft is the most useful quick-compare metric Dubai buyers have, and the most misused one once they start crossing cluster boundaries.

Price per square foot is the total price divided by the unit’s built-up area, measured in sqft. Same tower, same view, same unit type — it’s a near-perfect apples-to-apples number. Across clusters, it’s a starting point, not an answer. A Downtown unit at AED 3,200/sqft and a JVC unit at AED 1,400/sqft are not the same product scaled differently; the premium is paying for a completely different rental pool, tenant quality, amenity stack, and resale market.

Where buyers miss the trap: comparing price per sqft on net area versus built-up area versus gross floor area. Developers and brokers aren’t always consistent. A unit quoted at AED 1,600/sqft on net area is a different animal from the same unit quoted at AED 1,400/sqft on built-up. The loss factor on high-rise Dubai apartments can run 10-18% of built-up to actual usable.

A client last year was comparing two Dubai Marina units. Same sticker, same per-sqft. Net area differed by 9%. Real per-sqft on usable space differed by more than a thousand dirhams per foot.

Ask which area definition the number is against. Every time.

Related: Average Price / Price per Sqft, Net Area, GFA, Sellable Area.


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